SEO & GEO strategyPaillettes, a local visibility strategy
An SEO and GEO strategy for a festive restaurant in Paris’s 2nd arrondissement: being found when people look for a dinner with live music in Paris.
The context
Restaurant, live music, brunch, spa, private hire: Paillettes meets several desires. Each corresponds to different searches, often phrased as questions, in search engines and AI assistants alike.
What we did
- Identification of local searches: festive dinner, restaurant with live music, birthday in Paris 2.
- One clear page per offer, linked to the others.
- FAQ written to answer the questions people actually ask.
- Consistent venue information across the website and the business listing.
- Tracking of local rankings and mentions in AI answers.
Paillettes RestaurantWhat the project brings
Each side of the venue now has its own way in from search results.
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A rough idea, a precise challenge or an ambition to make real? Write to us. A first conversation often helps clarify what needs doing, in what order, and what is not necessary. No commitment, no jargon.